Perhaps a better question to ask would be “Why Not Network Marketing?”

Of all the various types of home businesses, Network Marketing has proven itself over the years to be the leading method by which the average person can achieve above average results.

Thousands of people, just like you, join Network Marketing companies every single day. Whether you’re only looking to make a few hundred dollars extra each month or create a large residual income, Network Marketing can help you achieve your goals.

“But what exactly is Network Marketing?”

Network Marketing is a method of moving products from the manufacturer to the consumer via word of mouth advertising. Instead of the middleman (wholesaler or jobber) taking his or her cut before moving the product to the retailer, the ability to earn that money is passed directly on to you, the Network Marketing distributor.

For example, a traditional brick and mortar business model goes something like this:

Manufacturer -> Wholesaler -> Retailer -> Consumer

The manufacturer creates the product and sells it to the wholesaler/jobber who then raises the price and moves the product to the retailer. Since the retailer is in business to make a profit, he too must raise the price. The end effect is that the consumer could be paying a lot more than they should be for that particular product.

The Network Marketing business model is somewhat different.

Network Marketing Company -> Distributor (You) -> Consumer

In this example you can see that the Network Marketing Company is selling the products directly to you, the distributor, and you move then on to the end consumer. This allows you, the distributor, to receive the difference in price from wholesale to retail, which would, in a traditional business model, be taken by the wholesaler and retailer.

But that’s only part of it. When you help someone else get started in his or her own Network Marketing business, you will receive an override, or residual, on the volume of business that person does, which can, in and of itself, end up being a large portion of your overall earnings.

“But I’ve heard that Network Marketing has a 95% failure rate.”

This is true of all small businesses, home and traditional brick and mortar, not just Network Marketing, but the figure tends to be incredibly misleading. People quit things all the time for various reasons, not just Network Marketing. Maybe they didn’t understand that Network Marketing does require work, or they don’t have enough time to build it right now, or possibly the time just isn’t right for them.

Whatever the reason people quit, they don’t want to admit to themselves why they quit, so they end up blaming Network Marketing in general or this or that company in particular. This is why Network Marketing gets such a bad rap in the media.

But thousands upon thousands of people worldwide are earning a portion of or a large part of their incomes directly from Network Marketing. So the business model does work…if you work it.

Whether you get involved with Network Marketing or not is your decision. I’d recommend that you keep and open mind, do your due diligence, investigate several different companies, and then make your decision, based not other people’s opinions, but your own research.

Take out a sheet of paper and write down everything you love about your network marketing business opportunity! If you are able to come up with a lengthy list you are probably in the right network marketing business for you.

However if you are struggling to come up with multiple reasons that you love being in your network marketing business, then you may need to consider switching companies.

Here are a few things that are probably going to be on every person’s list.

1. The products are the best on the market! The key to longevity in network marketing is representing quality products that provide value at an affordable price. If you are sold on the products you representing then you are in the right network marketing business.

2. The company is fantastic. Every network marketing business opportunity is only going to be as good as the company backing it up. You should feel comfortable the company has a solid reputation and will continue to be around in the future.

3. The marketing materials are of the highest quality. Today image is everything and you need quality marketing materials to sell and sponsor with. This should include an easy to navigate website, banners and graphics, videos, audio, email messages, blog articles, and so on.

4. The compensation plan is one that allows you to make money in multiple ways. This should include paying you well for personal sales.

It also should allow you to create a residual income on the efforts of the people in your downline. Ultimately most people stay involved in a network marketing business because of the money. Therefore the compensation plan should be as good as anything on the market today.

5. You enjoy networking with your upline and with your downline. Network marketing is a business built on networking and the people you’re in business with are extremely important.

In conclusion hopefully this is five things you have on your list about why you love your network marketing business opportunity. You certainly can create a longer list and hopefully you will do so.

What is network marketing?

Many of you might be asking yourself a question: what is network marketing? To describe what it is, it is necessary to describe what in includes. First of all, you are building a marketing network to promote some product or service. You will be creating a network marketing strategy, which will define how marketing network is created and what are the activities you will do to build the marketing network.

It is the most profitable to do the network marketing online. Internet allows you to build a larger marketing network that you will be able to use more effectively. The network marketing strategy still needs to be created for the online marketing network. You should study the available network marketing tip or tips before you write your network marketing strategy.

Network marketing tip: where to find.

You should look online to find network marketing tip or tips. It is a good ides to study someone else’s network marketing strategy and see if there are any network marketing tip or tips that can be derived from there. Also look at the companies that already built their marketing network, whether it is an online marketing network or regular marketing network. Each network marketing tip will be useful for you when you are creating your own network marketing strategy.

Marketing network: what’s next?

After you have created your network marketing strategy, you can start building your marketing network by collecting prospective clients’ contact information and informing your marketing network clients about your products or services. Remember each network marketing tip that you found as it will definitely help you.